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Chances are, you don’t know when a negative review or adverse post is made on the Internet.
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PR SECURITY TIPS & BLOG
The Fast Food industry gave us a couple of crisis PR examples this past week! I think the lesson learned for companies is not every type of crisis PR is going to deserve the same response. The first one was Chick-fil-A. The company sent out an email promoting National...
Do you ever notice how a lot of good brands will use an individual, the founder, a leading executive or even a well-known celebrity, as their brand persona? That's all well and good when things are going swimmingly, but what happens when that individual gets into a...
I recently engaged in a lot of conversations with friends of mine about the NBA controversy in China. Some of you may recall the Houston Rockets general manager put out a tweet supporting Hong Kong and their fight for a little bit more autonomy from the stricter rules...
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