Let us help you avoid the high expense a
Crisis PR event brings!
We can mitigate – and potentially avoid – the costs and anxiety of these situations!
PREPARED FOR A CRISIS PR EVENT?
BE ALERTED TO
A CRISIS PR SITUATION
Chances are, you don’t know when a negative review or adverse post is made on the Internet.
See how our affordable monitoring service will alert you to any potentially adverse comments as they occur as well as provide you with a detailed monthly report on all new mentions of your organization, both good and bad.
Never be surprised again by an issue that, if left unattended, will fester to a full-blown crisis!
PR SECURITY TIPS & BLOG
Every Crisis PR response demands a custom response
The Fast Food industry gave us a couple of crisis PR examples this past week! I think the lesson learned for companies is not every type of crisis PR is going to deserve the same response. The first one was Chick-fil-A. The company sent out an email promoting National...
When spokespersons fail – contingency plans from this Crisis PR situation
Do you ever notice how a lot of good brands will use an individual, the founder, a leading executive or even a well-known celebrity, as their brand persona? That's all well and good when things are going swimmingly, but what happens when that individual gets into a...
NBA and China – How Commissioner Silver called the right play.
I recently engaged in a lot of conversations with friends of mine about the NBA controversy in China. Some of you may recall the Houston Rockets general manager put out a tweet supporting Hong Kong and their fight for a little bit more autonomy from the stricter rules...
Sign up today for our exclusive email newsletter!