Boeing’s CEO gets fired; The Crisis PR event continues.

Boeing’s CEO wound up being unceremoniously fired this week after an almost year-long crisis surrounding the grounding of the 737 MAX 8 aircraft.  Adding insult to injury, one of the company’s satellite rockets launched this week flew into the wrong orbit. So goes the...

Boeing’s 737 Crisis PR Mess

Boeing surely finds itself in a big crisis PR event. Two of its 737 MAX 8 aircraft, their signature frame, crashed in the last six months, and now airlines in Asia grounded their fleet pending an investigation.  American Airlines and Southwest Airlines both came to...