PR Security Service in Washington Post

PR Security Service in Washington Post

Thanks to The Washington Post for telling the full story of our client Maui Snorkeling’s charitable efforts after the fires. It was important to get their story heard after the organization got unfairly blasted by social media trolls. I was honored to help get...

When public expectations are unrealistic

There’s a lot of things to watch on the news of late. I have been following the vaccine trial development that a lot of pharmaceutical companies are undertaking right now. Not surprisingly, many of them have had setbacks requiring them to halt the trials. Some...

Communicating COVID layoffs – Part 2

I hate to say this, but I think we’re about ready to hit the second wave of unemployment crisis as a result of COVID-19. Just last week Disney said they’re laying off combine 28,000 workers from its Disney World and Disneyland properties. We saw American...