Thanks to the editors for including our Founder in this piece to discuss the Crisis PR ramification the Real Housewives of Washington, DC star Reality TV star Michael Darby of Monument Realty now faces with his recent criminal charges.

Indeed, Darby must express empathy not only for his employees, customers and business partners, but also Palmer, even if he believes he’s innocent of the charges, said David Oates, principal at San Diego-based Stalwart Communications and PR Security Services.

“It’s a high-stakes game,” Oates said. “The cost to reinvent yourself is pretty significant.”

Read the rest of the article here.