When public expectations are unrealistic

by | Oct 17, 2020 | Blog

There’s a lot of things to watch on the news of late. I have been following the vaccine trial development that a lot of pharmaceutical companies are undertaking right now. Not surprisingly, many of them have had setbacks requiring them to halt the trials. Some...

Communicating COVID layoffs – Part 2

by | Oct 1, 2020 | Blog

I hate to say this, but I think we’re about ready to hit the second wave of unemployment crisis as a result of COVID-19. Just last week Disney said they’re laying off combine 28,000 workers from its Disney World and Disneyland properties. We saw American...

Falwell’s Failure – A warning to other CEOs

by | Sep 1, 2020 | Blog

Normally, I don’t like to comment on things of a religious nature, but this latest one from Jerry Falwell Jr. warrants some discussion. Some of you may know he recently stepped down as the head of Liberty University, the university his evangelic father founded....

Woman’s social media rant destroys reputation

by | Aug 2, 2020 | Blog

Watch Melissa Rein Lively’s video rant where she trashes a Target store’s face mask display around Scottsdale, Arizona during the July 4th holiday. It’s pretty impressive. As a result, this public relations practitioner apparently lost all of her clients...